COMM523 Digital and Social Media

Updated: 21 March 2019
Credit Points 6
Offering Not offered in 2020
Intensive School(s) None
Supervised Exam There is no supervised examination.
Pre-requisites candidature in a postgraduate award
Co-requisites None
Restrictions COMM323 or COMM423

offered in odd-numbered years

Combined Units COMM323 - Digital and Social Media
Coordinator(s) Cate Dowd (
Unit Description

This unit explores digital and social media for professional, government and community practices. It begins with historical perspectives on digital technology and works towards contemporary principles of online media, including linked data, big data, and location-based media. The unit draws on knowledge of cyborgs, social media, singularity, and current trends and theories that situate digital media in cultural contexts. Themes in the unit include online tracking, networks, connectivity, analytics, interactivity and media use of Unmanned Aerial Vehicles (UAVs). The unit also introduces digital media futures and global perspectives for emerging media producers, and key shifts in digital and social media practices.

Materials Textbook information will be displayed approximately 8 weeks prior to the commencement of the teaching period. Please note that textbook requirements may vary from one teaching period to the next.
Disclaimer Unit information may be subject to change prior to commencement of the teaching period.
Assessment Assessment information will be published prior to commencement of the teaching period.
Learning Outcomes (LO) Upon completion of this unit, students will be able to:
  1. demonstrate advanced knowledge of historical perspectives and developments leading to digital and social media;
  2. demonstrate understanding of theoretical terms and critical concepts relevant to digital and social media;
  3. research, evaluate and synthesise text and other media resources associated with digital and social media;
  4. apply critical terms and concepts independently in the analysis of a range of digital and social media forms and practices; and
  5. communicate complex ideas and develop well-informed arguments about digital and social media, using appropriate disciplinary forms and conventions of academic writing.